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All insights1 October 2026

Europe’s Creative Capital

Written by
TopicTechnology

What could boost Europe’s creator economy?

PF Global and YouTube put that question to European creators this summer. More than 20,000 creators across all 27 Member States answered.

Creators want to build their businesses, reach new audiences and reinvest in their local economies. Most of what would help them is already available. To learn more about what Europe’s creators need to thrive, read the full report and country factsheets below.

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